June 2010

Great ads

Got to live life in the fast lane.

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Pantone Hotel

I hope this becomes a chain and designers get a discount when they stay at the Pantone hotel.

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Shadow Box Vs. Flaik

Check this out. The Shadow Box allows board riders to track their location, acceleration, jump height, distance, hang time, G-Forces, exact object angles, rotation degrees and spin rates. Designed and engineered by Joe Van Niekerk of Stanford’s winning D.A.R.P.A Challenge team, the water and shock proof box provides riders with downloadable ride information.

The product is very similar to Australian Designed and award winning, Flaik.

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Class Chairs

Check out the Node by Steel Case. The only problem is that you can’t rock back on it. Now what is a student chair with the possibility of neck breakage?

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Sunny Times

In case the winter weather is getting you down, here are some great surf shots by world acclaimed Hawaiian photographer Clark Little.

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5 Axis Sicon

Troy Sumitomo’s company Five Axis is highly regarded in the custom automotive world. Five Axis long standing relationship with Sicon has meant that they have had first dibs at the new 2011 Scion tC.

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Brewing Sapporo Beer

Wow, those Japanese go to a lot of effort to make Sapporo beer. They even have fire breathing dragons.

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Bicycle Film Festival

Seems like all fixie rider’s also have a passion for vimeo. The up coming Bicycle Film Festival celebrate everything pedal powder and with 2 wheels.

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You got to love Mr. Hefner

Check out this new ad starring Hugh Hefner, the ‘magazine magnate and chick magnet’.

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Design is everywhere

You can always find a designer’s ear to whinge in about people who just don’t get design. For those who don’t know I’m currently traveling and when you travel you meet all sorts of people. The other day I met a girl, (country of origin should remain nameless…let’s just say they use to president that wasn’t all that clever) upon telling her my profession she screwed up her face leant back like I have some sort of contagious disease and said ‘oh I have never heard of that as a job’. Upon explanation about what ID actually entails, you could see her glaze over. Anyways, here is an interview via Swipelife with Alex Drayer designer of Lexdray.

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